In the light of this experience, we are confused and disappointed by the way MoviePass has decided to treat their most loyal customers. We don't watch more than 5-8 films a month and sometimes during cheaper matinee shows. This experience is disappointing being supportive subscribers with MoviePass for the past 2 years. Recently the app has broken where it doesn't support hybrid theaters where a portion of the seats may be D-Box seating only.
The strategy they are using is to track their subscribers usage (and perhaps average ticket price) then force the subscriber to pay more for less. Part of the problem is likely that the theaters and production companies don't need or want MoviePass's user data so the only way for MoviePass to be profitable is to hope that their subscribers watch less than 6 movies a month in the deals they've made with theaters and distribution companies.
We will have a discussion and decide whether we want to cancel our subscriptions and use the money towards online content such as HBO Now, Amazon Prime, and Netflix. A subscription to HBO Now and Netflix is only about $30 to $40 a month compared to the $75 for two subscriptions to MoviePass. We can also get tickets online through AAA for $8.50 that are good for any 2D movie at anytime, even peak weekend hours. So we may go out the movies less but we'll be saving money not just on movies but eating out as well. Eating Thai delivery and watching the latest episode of Boardwalk Empire doesn't sound bad at all.
*Some subscribers claim only being offered $45 to $50 for (6) movies a month or only the $99 a month plans. So the practice is even more aggressive against high volume users of the MoviePass service.